KEY CONCEPTS

Everyone who does Media Studies, from the bright-eyed Year 10s to the world weary Year 13s, should be comfortable with these key concepts. If you are not, please take a look at the links to find useful definitions and discussions. 

AUDIENCE  

http://www.robertsmyth.co.uk/media/audience.htm  

http://www.stevewlb.zen.co.uk/Frame.htm  

http://www.mediaknowall.com/alevkeyconcepts/audience.html  

http://www.mediaed.org.uk/posted_documents/Audience.html 

INSTITUTION 
http://www.robertsmyth.co.uk/media/institution.htm   

http://www.mediaknowall.com/alevkeyconcepts/Institution.html  

   GENRE  

http://www.robertsmyth.co.uk/media/genre.htm   

http://www.mediaknowall.com/alevkeyconcepts/genre.html  

REPRESENTATION
http://www.robertsmyth.co.uk/media/representation.htm  

http://www.mediaknowall.com/alevkeyconcepts/representation.html 

http://www.aber.ac.uk/media/Modules/MC30820/represent.html  

NARRATIVE 
http://www.robertsmyth.co.uk/media/narrative.htm  

http://www.mediaknowall.com/alevkeyconcepts/narrative.html 

SEMIOTICS 

http://www.robertsmyth.co.uk/media/semiotics.htm  

IDEOLOGY  

http://www.mediaknowall.com/alevkeyconcepts/ideology.html    

  That’s all folks,A 

  

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